The Creator of Content Jimmy Donaldson (Wichita, Kansas, 27 years old), known as Mrbeastis one of the Youtubers more controversial, viral and successful. It has the highest number of subscribers on the platform: 395 million. On May 10, the American, who produces mostly people of people competing to win ridiculously high amounts of money, hung on his channel a tour of the archaeological zones of Calakmul, Chichén Itzá and Balamcanché, south of Mexico. He has risen to the top of the pyramids, has entered the sub -structure of one and has flown a drone for the temple of Kukulcán, three actions prohibited by the Mexican authorities, which after the controversy raised have launched contradictory communications. First, saying that they authorized the permits, then, that they take legal actions against him.
But how has this twenty -year -old arrived to become the Youtuber more often the world? Donaldson is described as an obsessive person. He says that, in 2006, with just eight years, he uploaded his first video to YouTube on Cheat Codes (tricks or codes to take advantage) in the video game Battle Pirates, and had 20,000 views. The experience left him hooked. “The memories of my childhood begin with YouTube,” he said in the interview program CEO diaryin 2024.
It is the second of three children of Sue Parisher, Lieutenant Colonel withdrawn from the US Navy and author of Rock Bottom and Faithless: Defating The Lies of Domestic Abuse with God’s Truth (Touching background and without faith: defeating the lies of domestic abuse with the truth of God), a book in which she tells the violence she was subjected by her husband, who also exercised in the militia. Although Parisher is very open on the subject, Donaldson mentions little.
The obsession, the viral, the absurdity
In addition to YouTube, little Jimmy Donaldson was obsessed with baseball. However, at 15 he was diagnosed with Crohn, a chronic disease that causes inflammation in the digestive tract. The sport went to the background and all its attention focused on the production of videos. In an interview with the former sportsman and presenter of podcast Joe Rogan said he was so determined to become Youtuber that the day spent analyzing why some videos went viral and others did not. He counted how many cuts were in the successful contents and how much each frame lasted. He studied the relationship of miniatures and titles with the number of reproductions: “I had no friends because it was the only thing he spoke.” At the same time, he made content of his mother hidden and with the resources he had, the camera of an old computer of his brother, which he also used to edit.
In 2014, he achieved his first viralization, with more than 800,000 views. How much money does Pewdiepie earn?, An analysis of the income of Youtuber Swedish Felix Kjellberg, who then had the largest number of subscribers on the platform. Had in voice OFF how he calculated the profits while reproducing a clip of him playing Call of Duty, A video game with war theme. This format now abounds on Instagram and Tiktok.
https://www.youtube.com/watch?v=yad4pwtui4m
During that time, Donaldson finished high school and confessed to his mother his dream of being Youtuber. Parisher accepted, as long as he moved from home and supported his expenses, otherwise he had to study a university career. Mrbeast’s content already monetized, but it wasn’t enough. So he agreed to his mother’s requirement. But at two weeks, also in secret, he gave up. He began to pretend that he went to university, but what he did was write, record and edit. He opted for the absurd. Read the entire script of the movie Bee Movieread the complete dictionary, count from one to 100,000, put one microwave inside another microwave. The absurd worked. He managed to become independent. Four months later he reached a million subscribers and four years later, a video in which he gives $ 10,000 (almost 9,000 euros) to a homeless person became the most watched of his channel and, like an epiphany, focused his productions in that direction.
Mrbeast is not just the channels on YouTube (video games, philanthropy, competitions). He founded the company Feastable, which produces chocolate bars. The business arose because Donaldson discovered that at least half of the children living in cocoa -producing communities in Ghana and Ivory Coast are involved in child labor. “The intention is for farmers to receive a fair payment and children do not have to work,” he reads on their page.
During the pandemic, He undertook a hamburger business. Mrbeast Burgers, who has a single restaurant in North Carolina. But the Burgers It sells them throughout the American territory through ghost kitchens. It details that any food business can sign a contract and receive instructions and all products for preparation. To this adds its own line of merchandising. Between June 2022 and June 2023, Forbes He estimates that he entered 82 million euros, according to the magazine last October.
Tangled in controversies
The successful Youtuber Nor does it escape criticism. In 2024, a clip Donaldson saying that the maximum I would pay for a black person are 300 dollars (about 267 euros), in response to a comment made by a user. Another video that gave to talk was one who asks one of his collaborators if he would have sex with the Bhad Bhabie rapper, who was then 14 years old. A representative of Youtuber He said then that when Donaldson was a teenager he behaved like many at his age and used an inappropriate language to try to be funny, and that, over the years, he has apologized several times, as reported The New York Times.
That same year, one of her collaborators and childhood friends, Ava Tyson, was accused of having done Grooming (Harassment and sexual abuse on-line) A 13 -year -old when she was 20. Given this, Donaldson fired Tyson and hired a law firm, Quinn Emanuel Urquhart & Sullivan, to investigate the case. In November, the office said there is no evidence to support the accusations.
Even so, what has been criticized most is that your altruism, according to some users, is not genuine. This cycle of looking for a needy person, using it for a video, giving it money and then generating more money by monetizing the content does not feel good in some.
The last controversial episode in Mrbeast’s life occurred to southern Mexico. On May 10 he published a video in which he goes down by the Pyramid Building II of Calakmul, travels through the Gull of Balamcanché and flies a drone through the temple of Kukulcán, in Chichén Itzá. Ascent to ruins as access to these places is prohibited. The National Institute of Anthropology and History (INAH) launched a statement on Tuesday, May 12, clarifying that Donaldson requested the necessary permits in advance and INAH, together with the Ministry of Tourism, authorized it. However, the head of Culture, Claudia Curiel de Icaza, said they were going to investigate, claiming that they did not agree and that there would be sanctions. On Thursday 15, the INAH retracted and threatens a demand for illicit use for profit. That is, an advertisement of its chocolate bars in the middle of the video.
But this controversy for now does not seem to have taken its toll. This same week, your series reality Beast Games, in which 1,000 players compete in physical, mental and social challenges to win an cash prize of 10 million dollars, It has been renewed for a second and third season in Prime Video. In the near future, his wedding also awaits him: last Christmas promised with the also creator of Thea Booysen, one of his adventure companions for the Mayan ruins.
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